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Social media marketing tips for your business.
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5 Small Business Marketing Trends That Will Explode in 2019
2019 – like the 10 or 15 years before it – is looking like it’s going to be a big one in the digital marketing
Facebook Live for Bars, Cafes, and Restaurants
Facebook Live is yet another new function on the king-pin of social media, and it’s yet another way for bars, cafes, and restaurants to reach
The 7 Commandments: Social Media Etiquette for Business
“And so Mark Zuckerberg came down from Mount Sinai bearing two stone tablets, on which were scrawled seven commandments for businesses who were hoping to
4 Lessons from Multi-National Companies That Are Doing Social Media Right
How do big brands get to be big brands? Well, they tend to do all aspects of business better than most. It makes sense to
How to Improve Your Instagram Engagement in 10 Easy Steps
Instagram is one of the staple social media platforms. Businesses of all kinds are on Instagram. It’s one of the easiest ways to find and
The Year That Was: Social Media Trends in 2016
For better or for worse, 2016 happened. What we can say is that it’s been an interesting year, and not just in a political or
8 of the Most Common Online Marketing Hashtag Mistakes
Since being unveiled on Twitter in 2007, hashtags have become an unstoppable cultural phenomenon. And being the opportunists that they are, marketers soon figured out
How to Get Your Bar or Café Trending on Social Media
Being behind a trending hashtag is seen as the holy grail of social media marketing. It’s vindication that your marketing efforts are working; that so
10 Social Media Resolutions for the Year
Ahhhh, the New Year. There’s no time like the first quarter for reflecting on the year that’s been and the year that lays ahead, the
How Does Instagram Feed Work: Deciding On What’s Important
If you’re one of the 500+ million people who enjoy the minimalist sights and sounds of the Instagram platform, you’ll have noticed that there was
How to Create the Best Happy Hour, and a Social Media Post to Match
The happy hour is a hospitality institution. Dating back to US prohibition, it was originally the serving of illegal drinks in speakeasies to patrons who
5 Bold Predictions: What is the Future of Social Media?
Making predictions about technology is a fruitless task. If 1960s sci-fi is to be believed, we should all be hanging out on Mars right now
How to Improve Twitter Engagement in 20 Easy Steps
Twitter is the ultimate in online conversation. It’s business to consumer, consumer to consumer, and business to business relations all rolled into one. Engagement on
8 of the Best Restaurant Blogs for Any Restaurant Owner to Read
The World Wide Web is a treasure trove of information and one that is completely free to peruse. Everything that a restaurateur wants or needs
How to Improve Your Facebook Engagement in 10 Easy Steps
Posting content to Facebook is just the first step in the social media marketing game. The real power is in the engagement. When people interact
A Look Back at Social Media in 2016
As the dust finally settles on the interesting year of 2016, it’s the perfect time to look back and review the year that was. But
5 Qualities That All Top Rated Food Blogs Share
If you switch on your television, you’ll quickly realize that cooking is in. Between MasterChef, Bake-Off and Gordon Ramsey yelling at anything with a pulse,
How Facebook Decides What’s Trending
You may have recently noticed a new feature on your Facebook side bar; a little panel called “Trending.” So, what is this new feature and
5 Fresh and Fun Restaurant Promotion Ideas
As a restaurant owner, the basics of restaurant promotion will have been drilled into you ad nauseam over the years; be active on Facebook, create
What Not to Do on Social Media (If You’re A Small Business)
The emergence of social media as a marketing tool has been a game changer for small businesses. Suddenly you don’t need a massive budget to
How Does Twitter Go About Deciding What’s Trending?
A Twitter trending hashtag. Whether it’s an earthquake in South America, the death of a rock star, or a model wearing a particularly revealing swimsuit,
10 of the Best Promotional Ideas for Bars and Cafes Using Social Media
There are endless social media-focused promotional ideas for bars and cafes – you’re really only restricted by your imagination and how social media savvy you
Restaurant Marketing of the Future: Measurable and Local
The marketing game has changed a lot over the last couple of decades. Where marketing strategies of the 80s and 90s might’ve centered on flyers,
Trending Restaurants on Social Media
When you study the marketing approach of trending restaurants on social media, you’ll notice that they have a few things in common. Whether it’s a
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