How to Develop a Brand Strategy to Take Your Business to the Next Level

If you’ve spent even a small amount of time studying marketing, you’ve probably heard that branding is everything. Your brand is more than a logo. It’s the feeling that people get when they think about your business. Does the mention of your company stir up feelings of happiness? Does it make people laugh? Do they […]
How to Navigate Search Engine Optimization for Small Businesses

So you finally launched a small business? Congratulations! Now it’s time to start marketing your products and services and the Internet is a free tool just waiting to be explored. The first step is to create your own website and then to optimize it so that search engines can easily identify your business and send […]
How to Use Pinterest to Promote Your Business
Do you use Pinterest to promote your business? If not, you are missing out on an easy way to attract new customers and build buzz around your brand. Since September 2015, the network has 100 million monthly active users, with the number of “Pinners” doubling within the last 18 months, reportedly. This superstar network offers […]
Benefits of Using Facebook for Business
Facebook is one of the most popular social media sites these days. There are more than 948 million daily active users on this social media site. Not only can people use the social media site to connect with their friends and family, but it has also turned to be one of the most effective tools […]
How to Start a Facebook Page for Your Business

Did you know that over a billion people login to Facebook every single day? If you are looking for a way to build momentum for your company, it’s time to start a Facebook page for your business. Your potential customers are already using social media on a regular basis so why not meet them where […]
10 Tips To Use Social Media To Market Your Business

People spend a considerable amount of time on Facebook, Twitter, Instagram and other social media platforms. These sites are a great way to stay in touch with friends, but businesses can benefit from developing a strong presence on these sites. Here are some tips to help you market your business on social media. #10. Set […]
How to Start a Business Facebook Page for Beginners

Facebook is becoming increasingly popular as a platform for marketing businesses, events and more. Running a Facebook page is a good way to reach your customers, collect feedback, and offer a point of contact for your customers without cluttering up your personal account. Another benefit of Facebook pages is that they can have more than […]
What to Look For In Small Business Social Media Packages

Social media is often seen as a main driving force for traffic and in some cases sales. The problem is a lot of small businesses do not realize just how powerful social media is at driving their sales figures until it is too late. Once people start to look at this, it will be easier […]
10 Top Advantages of Social Media Marketing To Small Businesses
To most entrepreneurs, social media marketing is the newest trick and everyone must take full advantage of it. Every small business owner is doing it. There are a few people who assume that social media marketing is a passing fluke that might not last as long as advertised. However, the statistics say a completely different […]
Twitter Marketing Tips for Small Businesses That Already Know the Basics
If you’ve been using Twitter to market your small business for any length of time, you probably already know the basics. Things like filling out your profile completely, adding a link to your website and not being overly promotional are the very basic rules of Twitter for business. But what about businesses who already know […]